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Showing posts with label Fiat. Show all posts
Showing posts with label Fiat. Show all posts

Tuesday, 9 June 2020

Football as Art: a retrospective (a.k.a Sachin Nakrani’s Tweet, the Totti/Heskey advert and Gary Mabbutt in the Queen’s Nose)

"So, I've been having some weird dreams ..."

‘They’ say that people are experiencing extremely vivid dreams during lockdown. Apparently, Google searches of “weird dreams” have doubled year-on-year. According to an article in the Independent at the end of April, a Tweet asking: “Is anybody else having really weird/vivid dreams during this whole lockdown or is it just me?” got 4,600 likes, which perhaps says more about Twitter than it does about dreams.

Wednesday, 6 March 2013

Flogging A Dead Totti

We don't know where to start with this.

Using footballers to flog stuff is not a new tactic. Who can forget the time joga bonito came to a stuffy airport and inspired a generation of kids to buy Nike kit and start having kickarounds in the departure lounge?* Brilliant stuff. However, it’s pretty rare for an advertiser to get it bang on the money like this, especially when it comes to recreating football and making it look decent (MARS), even when using actual footballers (PEPSI).